Under Armour partnered with Maryland-based retailer DTLR to create new apparel celebrating one of the country’s oldest high school football rivalries, Baltimore City College and Poly Technical Institute, according to a news release.
The collection, which includes City Knights and Poly Engineers sweatshirts, T-shirts and custom-color sneakers, can be purchased at DTLR and Under Armour’s Baltimore Harbor East Brand House, as well as online, for the Oct. 26 game.
Students are set to receive gifted products as part of Project Rampart, a partnership between Under Armour and Baltimore City Public Schools to “elevate the Baltimore student athlete experience and improve academic outcomes through the power of sport,” according to the release.
“Under Armour isn’t just based in Baltimore; we are of Baltimore,” said Blake Maciel, director of Project Rampart for Under Armour, in the release. “Our team was thrilled to partner with DTLR to celebrate this iconic rivalry, which is a major cultural event for our community.”
The showdown between the two teams dates back to 1889. Baltimore City College leads the series with a 66-62 advantage, with six games finishing in ties. Last year, the Knights took their 11th straight win in the 134th edition of the 135-year series with the 2020 game cancelled due to the coronavirus pandemic.
Tickets for the noon game at Morgan State University went on sale Monday. They’re $12 in advance and $15 at the door.
In preparation for the game, Under Armour hosted an event Oct. 4 at its headquarters to unveil the new designs to the two high schools, the release says.
“This big game underscores the incredible power of sport to bring people together, and we look forward to continuing to engage with our local student-athletes across this great city to inspire them and offer them holistic support in new and dynamic ways,” Maciel said.
Additionally, Under Armour and DTLR will be donating to both athletic programs. Through the initiative, all participating city public and public charter high schools in interscholastic athletics will get upgraded facilities, new on-field performance apparel for students and coaches, development programs from student-athletes, and specialized training for coaches.
Have a news tip? Contact Tony Roberts at troberts@baltsun.com and 443-623-1817.